Who and What is Dr.Jart+ ?
Dr.Jart+ is technically not an actual doctor, it is more of a philosophy. Dr.Jart+ is an innovative Korean skincare brand that combines the best ingredients and innovations in skincare with playful art. The name is derived from combining the words, Doctors and Art – 'Doctors join Art'.
The Story of Dr.Jart+
The brand was born when Korean Architect, Lee Jin-Wook was inspired by a trip to the dermatologist. He decided to develop a skincare range that was healthy for your skin whilst providing a light foundation base or colour correcting cream as it is now known. He joined forces with a dermatologist named Dr. Jung Sung-jae and together they formulated a new product, the BB cream.
What is BB cream?
BB cream is a beauty balm that is a light foundation with skincare benefits, such as moisturisation as well as blemish and redness reduction. It is a product that is innovative in the way it combined high-performance skincare elements with light make-up. It was an instant hit in Korea. Today all top brands make their own version but in 2005 these guys were first.
Dr.Jart+ is singularly responsible for introducing BB cream to the US market. A deliberate move and masterstroke in marketing. Dr.Jart+ decided to concentrate efforts into cracking the US market in the opinion that if it sold there, the Asian market would swiftly follow.
Brand of the Modern Age
Dr.Jart+ truly is a brand of the modern age and is described as 'playful high-performance skincare that is a fusion of technology, art, and skincare.' It has fun stylish, artistic packaging that stands out from the traditional skincare brands and makes for a great gift. It has a large social media presence, TickTock in particular, and shuns celebrity endorsements opting for cool animations instead. This all adds to the mystery and allure of its product lines. The ethos is a skincare range that is powered by science and inspired by art.
Dr.Jart+ Product Range
The range of products centres around nine lines, each of these homes in on a specific skin issue or special ingredient. Their mainstay products are Serums, Moisturisers and Face Masks. Here is a list of the products and special ingredients they use.
- Cicapair: made with tiger grass or centella asiatica. Reduces redness and calms irritation.
- Ceramidin: 5-Cera Complex is made with ceramides to repair the skin barrier.
- Water Fuse: Aqua Mineral Complex to aid the skins hydration.
- BB Cream: Colour correcting cream.
- Dermaclear: Hydrogen Bio Water is a micellar solution to remove make-up and cleanse skin.
- Water Drop: A hyaluronic acid that features an emulsion system that showers the skin with water drops.
- Peptidin: 8-Peptide Complex to boost collagen and build a stronger skin barrier.
- V7 Multi-Vitamin Complex: Helps top up absorption of Vitamins in skin.
Best Selling Dr.Jart+ Products
According to Dr.Jart+ headquarters, the five best selling products are.
- Cicapair Tiger Grass Colour Correcting Cream.
- Dr.Jart+ Ceramidin Cream.
- Dr.Jart+ Cicapair Tiger Grass Camo Drops.
- Dr.Jart+ Premium BB Beauty Balm
- Dr.Jart+ Cryo Single Use Rubber Face Mask.
The Tiger Grass products are great for calming redness and irritation and the Ceramidin is ideal for hydration and building up the skin’s natural barrier. Whilst the fun rubber facemasks offer intense hydration and cooling of your skin.
What is Special about Dr.Jart+ Rubber Mask’s?
Famed for their futuristic facemask, Dr.Jart+ Cryo Rubber Facemask is quite an experience. Described by an online reviewer as giving my face a drink of water! The sheet facemask is a massive Korean craze that has swept the world.
The Dr.Jart+ has been specially formulated with Algae Extract for intense moisturisation. They are also very relaxing, and users are encouraged to lie flat and relax for 30 minutes while allowing your skin to soak up all the potent serum.
They are very easy to use and all you need to do is, wash your face, then apply a generous amount of the serum. Then apply the rubber mask, gently starting from the forehead and working down. Leave on for 30-40 mins for maximum hydration. Lay down and put on some soothing music and make the time count, both mentally and physically.
TOP TIP- put the rubber mask and serum ampoule in the fridge before you apply, and this will provide a very cooling and soothing effect!
Featured on ITV2’s Love Island
Fans of ITV2’s Love Island may have recently spotted the Love Island contestants using the Dr.Jart+ Ceramisian Cream Mist. This product provides a fast light boost of moisture to the skin and is very cooling so perfect for hot days or holidays.